Introducing HoneyBee

HoneyBee is an AI-enabled software platform for operating your matchmaking business. Using HoneyBee, matchmakers take advantage of powerful automations that save time and streamline daily tasks. The platform helps you build and foster community, allowing you to work closely with other professionals to ensure clients and members have the best experience possible. Through the Pollinator marketplace, you can share profiles with other matchmakers, taking advantage of network effects while finding the best matches for your clients.

Matchmakers have enough to worry about—additional IT tools and unnecessary costs just add to the problem. HoneyBee doesn't charge extra for features that should be included: branding, analytics, and automations are core features of our platform. We believe in transparency and building relationships with customers directly to learn about their struggles and solve problems on their behalf, creating a great product with their help along the way.

HoneyBee is an opinionated software solution for agencies large and small. We help business owners focus on paying clients, generating revenue while still increasing the size of their database to improve matching potential. Traditional customizable software platforms have been ideal for growing databases with whatever nuance you deem important. However, this has led to a lack of focus on lead qualification and revenue generation, leaving many matchmakers with large databases and few paying clients. HoneyBee helps automate these stages so you can focus on generating revenue and matching clients with the best possible matches available.

Why we built HoneyBee this way

HoneyBee was built to simplify daily tasks for matchmakers in the dating industry. Too often, software platforms push their technical constraints onto customers, causing friction in user experience and inherent inconvenience. Interface design is sometimes poorly organized, and data retained by systems isn't used intuitively to remove unnecessary manual tasks. Additionally, it has been traditionally difficult for matchmakers to get access to all the tools they need in a single platform.

Many non-technical business owners are forced to stitch together software tools and struggle through technical support and integration issues, instead of spending time developing client and member relationships. For this reason, HoneyBee includes a dedicated phone number for transactional SMS, allowing you to eliminate the cost and overhead of paying for an additional line and integration.

Your database is full of important information. In some cases, allowing for over-customization has led to a lack of useful data and an inability to identify the most important individuals available for matching. Most available systems don't use this information to your benefit, causing additional overhead in asking for profile updates or planning dating interactions.

A smart system should handle these important touchpoints automatically, not force you to do them manually, so you can focus on matching and making money for your business. Matchmakers spend hours meeting with their clients or members simply to surface data that can be volunteered by personalized, just-in-time engagements. It should also surface the most relevant profiles and allow you to go beyond simple filtering to find the nuance across all of your client interactions, saving you time in the process.

From sole proprietor to agency

HoneyBee works with business owners of all sizes. Sole proprietors enjoy access to a robust and growing community of matchmakers eager to collaborate to make connections for their clients and members. For those just starting out, the thoughtful design of the system guides intuitive workflows for collaboration and client interactions. At just $49/month, you get access to a robust community of matchmakers, brand-amplifying tools, and a marketplace to help you generate initial business revenue as you obtain your first clients and members.

For growing teams and agencies, HoneyBee helps segment and automate important customer journeys like lead generation, lead qualification, and nurturing through engagement. While many matchmakers have traditionally focused on growing their database size, HoneyBee provides automations and support to help with revenue growth, allowing agencies to automate important marketing touchpoints with leads, members, and clients. At $79/month, you get access for up to 3 matchmakers in your agency, powerful automations, effective customer support, and no additional costs.

Smaller matchmaking businesses on HoneyBee enjoy access to the Pollinator marketplace, helping them grow their referral revenue and increase their matching reputation within the matchmaking community. They also take advantage of branded communications and interactions, allowing them to develop their brand and client base as they grow. Since all HoneyBee customers can use Pollinator, smaller matchmakers can interact with large agencies directly, saving time and streamlining operations on both sides.

Larger agencies on HoneyBee get the automations they need to focus on matching—the system can request profile updates, manage marketing cohorts, and build powerful funnels for lead capture and qualification. Agencies also get various permission tiers, allowing them to separate logical functions within their team and protect user data easily. At $199/month, HoneyBee's agency tier allows you to replace multiple tools in favor of a single interconnected system to run your business and includes licenses for up to 5 matchmakers.

What software tools can you replace for one low price?

• Document signing (replace DocuSign, Dropbox Sign)

• Bookings and appointments (replace Calendly, Acuity)

• Custom landing pages and ads management with attribution (replace custom web development)

• Email and SMS marketing (replace Klaviyo, Mailchimp, Twilio)

• Surveys and forms (replace SurveyMonkey, Typeform, Jotform)

The impact we're working toward

The current software marketplace falls short of the underlying mission of creating fulfilling, lasting relationships for clients and members and enacting desperately needed cultural changes in modern society. Slow customer service, unintuitive interfaces, and lack of end-to-end solutions have left matchmaking business owners falling short of their ambitions. For prospective clients and members, dating apps have left generations of people adrift in loneliness and transactional interactions, making the work of matchmaking even more important than ever before. HoneyBee takes away the burdensome work that limits matchmaker productivity so you can focus on high-quality matching, facilitating the cultural repair we desperately need.

HoneyBee's mission is to help matchmakers foster 20 million new families across America. We want to help you facilitate intentional, values-based connections that change how people find lasting love. If you're in the matchmaking business and looking for a better solution, we'd love to talk to you.